ADVERTISING STANDARD · LAST REVIEWED 5 SEPTEMBER 2026

Useful first. Advertising second.

Permitted placements

Top Partner Ad appears only after the first useful value. Lower Partner Ad appears after the main useful content. A manually approved Video Spotlight may replace a banner on a genuinely relevant guide and never autoplays.

Display standard

Static desktop creative displays at a maximum 760 × 90 pixels and mobile creative at 320 × 100 pixels without cropping. Video uses a click-to-play 16:9 format with captions. All placements are clearly labelled Advertising.

Privacy and security

Creative is reviewed and served locally. We do not accept advertiser HTML, JavaScript, iframes, SVG, GIF, tracking pixels, external ad tags or externally hosted creative. Reporting is limited to privacy-conscious impressions and clicks.

Where adverts never appear

No advertising appears on privacy, terms, contact, advertising, affiliate, login, admin, error or confirmation pages. Ordinary guides normally contain no more than one paid placement.

Suitability and approval

Advertising must be directly relevant to UK EV owners or buyers. The business, creative, destination, dates and precise position are manually approved. Irrelevant, misleading, unsafe or unlawful advertising is rejected.

Editorial separation

Advertisers cannot control guide conclusions, evidence labels, corrections or ranking. Commercial relationships are disclosed and do not turn an advertiser into a verified source.

Plan a campaign

Campaign enquiries, specifications and pricing are managed centrally by EVHubUK advertising.